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Stories tagged with: marketing

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Warner Bros. marketing head says “Barbenheimer” phenomenon was “absolutely a surprise”

One of the biggest entertainment stories of the year was the "Barbenheimer" phenomenon — the mash-up of two very different release-date twinsies, Barbie and Oppenheimer.Greta Gerwig's cotton candy-colored comedy starring Margot Robbie and Christopher Nolan's star-studded nuclear age biopic "couldn't be more different," says ...
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“Ghostface” sightings causing panic; reportedly part of viral marketing for ‘Scream VI’

In what could be seen as a tone-deaf, considering the state of the country right now and high crime rates in various cites, costumers aping Scream's Ghostface killer have been popping up around the country, in what
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FDA proposes new labeling, marketing guidance for plant-based and non-dairy milk alternatives

(WASHINGTON) -- From soy to macadamia, a variety of plant-based milk alternatives have begun filling shelves in recent years.Now, the U.S. Food and Drug Administration has caught up with the trend, issuing new guidance for plant-based labels.On Wednesday, the FDA shared its proposed draft ...
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French Montana credits 50 Cent with creating “marketing scheme for other artists to use”

(NOTE LANGUAGE) According to French Montana, 50 Cent was once a mastermind who profited off feuds he created. He described that particular era during a recent appearance on the My Expert Opinion podcast.“50 was picking on n***as to pick on n***as,” French alleged. “At one point, he ...
https://www.jrmc.org/locations/jefferson-regional-urology-associates/
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Jefferson Regional Executives, Marketing Department take home AHA awards

Jefferson Regional in Pine Bluff was recently recognized with multiple awards at the 2022 meeting of the Arkansas Hospital Association (AHA).Jefferson Regional President & CEO Brian Thomas received the Alan A. Weintraub Memorial Award, the AHA’s highest award bestowed on an individual. Senior Vice ...
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Service, with a ‘Smile’: Inside Paramount’s home run of a guerilla marketing campaign

If you're a baseball fan, you may have noticed an odd pattern recently: patrons seated behind home plate, staring into the camera with a creepy smile on their face for the entire game. In some cases, the people wore a brightly colored ...
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Juul agrees to pay $438.5 million settlement over marketing to teens

(NEW YORK) -- Juul agreed to pay nearly half a billion dollars Tuesday as part of a settlement with 34 states over the way it marketed its vaping products.The $438.5 million agreement in principle with Juul Labs resolves a two-year investigation into the e-cigarette ...
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Companies increasingly using politics in marketing, but there are risks: Experts

(NEW YORK) -- On a given morning, a conservative might grab an espresso from Black Rifle Coffee, which describes itself as "anti-hipster"; open up the soon-to-launch dating app, "Right Stuff," founded by former White House Press Secretary Kayleigh McEnany's sister; and buy a cryptocurrency ...
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UAM Center Presents Modern Marketing Series for Small Businesses

MONTICELLO, Ark. — Helping small businesses increase their appeal to modern audiences is the goal of the “Modern Marketing” training series this fall, presented by the Arkansas Small Business and Technology Development Center (ASBTDC) at the University of Arkansas at Monticello (UAM).The four-part series will be offered ...
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Saracen Casino and Resort Chief Market Officer talks taxes and goals

Last month, the Saracen Casino and Resort outpaced Oaklawn in terms of net winning and the amount of taxes that were paid to the state, the county, and the cities where the two are located. Figures from the Arkansas Gaming Commission ...