(NEW YORK) — When it comes to the NCAA March Madness basketball tournament, brackets are either busted or booming. So one brand came up with a way to sweeten the experience for everyone.

Krispy Kreme announced on Thursday that through Sunday, March 27 all guests who bring in their bracket — whether it’s on paper or an app — will receive a free Original Glazed doughnut each day they do so.

You always win with team #KrispyKreme🙌 TODAY 3/24 – 3/27, you can visit any US shop to show us your booming or busted bracket & we’ll give you one FREE Original Glazed #doughnut! Yes…we’re serious! 🍩 See full offer details & participating US shops at https://t.co/Ks0SA31BkD pic.twitter.com/x4pPcfClsR

— Krispy Kreme (@krispykreme) March 24, 2022

Customers who join the confectioner’s rewards program can also get a dozen Original Glazed doughnuts for just $1 with the purchase of any regularly priced dozen through Monday, April 4.

The offer is valid in shop, drive thru and online with the Krispy Kreme app.

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